The Rethinking Work Show

How AI Coworkers Are Transforming Work

Episode Summary

What happens when AI becomes part of your workforce, not just your toolkit? MarkeTeam.ai Co-Founder Naama Manova-Twito and Board Members Clive Sirkin and Tony Weisman, share how AI coworkers are reshaping marketing workflows and why the future of marketing will be human-led, AI-empowered.

Episode Notes

What happens when AI becomes part of your workforce, not just your toolkit? MarkeTeam.ai Co-Founder Naama Manova-Twito and Board Members Clive Sirkin and Tony Weisman, share how AI coworkers are reshaping marketing workflows and why the future of marketing will be human-led, AI-empowered.

Naama Manova-Twito is the Co-Founder & CEO of Marketeam.ai, the world's first agentic Integrated Marketing Environment. Naama brings over 20 years of global marketing leadership across startups, enterprises, and public companies. She’s driven $50M+ in investments, M&As, and IPOs through strategic planning and brand growth. Her expertise spans industries like Technology, Consumer Products, AdTech, AgeTech, E-Commerce, and Cloud Computing.

Clive Sirkin serves as the head of Marketeam.ai's board of advisors. He is a seasoned global CPG executive with over 30 years of leadership experience across multinational companies, known for driving innovation, transformation, and shareholder value. Most recently, Clive served as Chief Growth Officer at the Kellogg Company, where he was part of the Executive Committee and led R&D, Innovation, Sales, Marketing, and Analytics. Prior to Kellogg, Clive was Chief Marketing Officer at Kimberly-Clark, where he oversaw global marketing across both B2B and B2C divisions. Clive’s career began at Leo Burnett, where he spent over 16 years rising through the ranks to become Group Managing Director of Leo Burnett Worldwide.

Tony Weisman serves on the advisory board for Marketeam.ai. He is a globally recognized marketing executive with over 30 years of experience leading iconic brands through digital transformation and growth. He served as CMO of Dunkin’ US, where he rebranded the company, launched successful product innovations, and led record sales for the business. As CEO of Digitas, he led a 2,000-person team and built the industry's largest data science group. Tony sits on the boards of Klaviyo, Later, InMoment, and others, and advises top private equity firms. Known for building dynamic, diverse teams, he’s also a frequent speaker and was named a Forbes World’s Most Influential CMO. Tony currently serves on the Board of the Mobile Marketing Association. He was also the former Chairman of Chicago Public Media (WBEZ).